Unlocking the potential of the Market Pulse
The market pulse was created with a goal of sharing ideas from a patient perspective — their interests, impacts, benefits, etc. This report emphasizes why a patient-focused approach should matter as part of the main journey towards improved health outcomes.
The Market Pulse was designed to report on news and trends that relate to patients and their issues, including (but not limited to) the following:
- Decentralized clinical trials (DCT) – the benefits and pitfalls as related to patients
- Diversity in clinical trials – why its important, methods being used to achieve it, participating in clinical trials (or not) from a minority standpoint
- Spotlight patient-centric companies
- New clinical trial innovations, studies, biologic/molecular developments
- Connection between topics and 83bar market/patient research (e.g., Patient Pulse, MFT, etc.)
- Access to funding and how this impacts new products, trial launches, thereby restricting access for patients to new treatments, etc.
- Artificial Intelligence (AI) and other new technology innovations to accelerate, simplify or generally make clinical trial participation easier for people
To begin the report, we dug deep into clinical research and commercial products and treatments to uncover current trends, insights and any other factors that may have had an impact. We wanted to ensure that we had a comprehensive understanding of this dynamic field before sharing the patient perspective. As such, the research process involved immense care – gathering information from both primary sources and curated secondary sources to gain a better perspective. After careful consideration of all the gathered data, we then moved onto the next step: finding connections between the trends and facts collected.
After poring through research to detect trends and uncover insights, the next step of the process was to determine how they related. We studied the connections between current state of clinical research and commercial products and treatments, such as frequency with which specific products were mentioned in commercial settings and journals as well as market demands for treatments. It quickly became apparent that patients weren’t just asking for an improvement in existing market offerings—they were actively seeking new solutions to their unique problems.
We know the market and patients. We want to share our knowledge broadly in order to ensure more patients have a better experience on their healthcare journeys. At the same time, we promote what others within (and without) the industry are doing to help solve patient issues in order to help more patients, more quickly.